As Starbucks rolled out their annual fall drinks on August 24, including the famed Pumpkin Spice Latte (PSL), it was like an unofficial start to autumn. Digging out the pumpkin décor, the autumnal wreaths, and the Halloween signs are finally acceptable for all those who wait year-round for the leaves to change color and the crisp nights to begin.
Starbucks also offers a Pumpkin Cream Cold Brew, an Apple Crisp Macchiato, and several fall-spiced pastries available to enjoy for the rest of the season. Many other coffee shops and stores are bringing out their autumn products early too.
Every year, what seems like hordes of people take to social media or tell their friends that it’s too early to start drinking PSLs and adorning their homes with burnt oranges and golden yellows in August and early September. People say it’s not good etiquette to celebrate the holiday season so early in the year.
Why does it matter when people choose to kick off their fall season? Even though it’s still 85 degrees outside, is it really that bad to begin celebrating fall?
It can be discouraging for those who find comfort in food or the way they fill their space when there is a risk of being judged or given a sideways glance for doing what makes them happy. Filling personal space with things that spark joy is important. Having a calming place to come home to, even if it’s decked out with spooky skeletons in August, can improve a long and stressful day. If celebrating at an unconventional time creates a positive space, then go for it.
Fall is such a cozy time of year full of events that allow people to see friends and family, watch classic Halloween movies, and eat and drink well. Why not spend the most time possible enjoying those moments? Don’t let the calendar control your happiness.